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what were you thinking?

A question we hear often in our creative journeys.

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So I’m opening the door, inviting you into the process to see what I and my team was thinking as each idea took shape.

Come along!

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How ideas were shaped into spaces

My creative process starts with observing and understanding the brief, the context, and the stories and behavioral patterns that already exist. From these insights, I build a narrative that becomes the foundation for the concept.

 

I aspire to create spaces that remain adaptable and flexible, evolving with time and with the needs of their users.

Where ideas were shaped into spaces

Let’s look at a selection of works from both my academic journey and my internship experience as I walk you through the Ws behind each project and the ideas that shaped them.

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